This hand-made itty-bitty bus wash helped launch Barefoot Wine's summer road trip.
A big wine company hired me to build a tiny carwash - part of a social media blitz for their cross country road trip. This entire project is a testament to improvisation, and I did it all.by.my.self. The asphalt is made of coffee grounds, glue, and paint. I used Nutella, cinnamon and soil to make the "dirt" on the bus. Shoutout to the 99 cent store for carrying slinkies, scrunchies, bendy straws, iridescent pink rulers, and a variety pack of zip-ties.
Bus Wash storyboard and set design:
Barefoot CMO, Anna Bell, said it was one of her favorite pieces of branded social content!